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01. Project

BlackRock is a global investment management company based in New York City, who engaged McGarryBowen (HK), an advertising agency, to spearhead campaigns in Singapore with the intent of creating awareness of their products and services in Singapore. We were tasked by the agency to produce key visuals for prints, Out-of-Home (OOH) and digital advertisements.

03. Scope

» Pre-Production: Producer, location planning, location research, location management, talent casting, talent management, transportation arrangements and scheduling.
» Production: Director of Photography (DP), Camera Assistant, Gaffer, Grip, Production and Location management, Props, Make-up, Hair and Wardrobe stylists, Talent Management, Transport, Food and Beverages.