01. Project
Vitasoy’s latest beverage, Vita Tea, is set to make a splash. Dentsu X launched the “Let Nothing Stop Your Cool” campaign to build awareness, and we were entrusted with creating the key visuals. Utilizing our expertise in product and portrait photography, we captured the essence of Vita Tea, blending refreshing imagery with vibrant portraits. Our work highlighted the product’s appeal and the invigorating experience it promises, making Vita Tea an instant standout.
02. Scope
» Pre-Production: Producer, Moodboarding, location research, transportation arrangements, and scheduling.
» Production: Director of Photography (DP), Camera Assistant, Gaffer, Grip, Production management.
» Post-Production: Photo Editing, Digital Intermediate (DI) of Images
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